bol.com Gift Card

Order Bol.com gift cards for business for your team

Through Cadeo, you can order bol.com gift cards for business starting from €15 each, 100% digitally. Order 1 or 1,000+ cards at a time for your employees, interns, or relations. Recipients receive their gift card directly by email.

The ordering process works like this: you choose an amount (from €10 to €100), select the number of recipients, and optionally upload a list of email addresses. Cadeo sends the gift cards by email, complete with a personal invitation in your own corporate identity.

Why do businesses choose Cadeo instead of buying directly from bol.com? Three reasons. First: your recipients don't just get a bol.com gift card, but also the freedom to choose from over 1,200+ gifts in the same price range. If someone prefers a Coolblue or HEMA card, they can choose that. Second: you can track who has already redeemed their gift in a live dashboard.

Bol.com is the largest online shopping platform in the Netherlands with more than 15 million products. From books and electronics to fashion, beauty, and home items. With 13 million active customers, the bol.com gift card is one of the most recognizable and appreciated business gifts you can give.

Does the bol.com gift card fall under the WKR?

Yes, the bol.com gift card falls under the work-related expenses scheme (WKR). In 2026, the tax-free allowance is 2% on the first €400,000 of the fiscal wage sum and 1.18% above that. Gift cards for employees can be designated as final levy salary within this tax-free allowance.

A calculation example: with a fiscal wage sum of €500,000, you have €400,000 x 2% + €100,000 x 1.18% = €9,180 tax-free allowance. If you give 50 employees a bol.com gift card of €50 each through Cadeo, this costs €2,500 and falls well within your tax-free allowance. No extra VAT is due on gift cards.

Important: the Dutch Tax and Customs Administration considers gift cards as benefits in kind. You must therefore designate them in the tax-free allowance of the WKR. If your tax-free allowance is exhausted, you pay an 80% final levy on the excess. Cadeo invoices in the company name, so you can properly account for the costs in your administration.

For questions about the tax treatment of gift cards via the WKR, we recommend consulting your payroll administrator or accountant for your specific situation.

Send a digital Bol.com gift card in your own corporate identity

With Cadeo, you can send the bol.com gift card 100% digitally by email, in your own corporate identity with your logo and company colors. You can add a personal card or video message so that every recipient feels appreciated.

How it works: you upload your company logo and choose your colors. Cadeo builds a personalized gift page that the recipient receives by email. The bol.com gift card is ready on that page, but the recipient will also see all other gifts in the same price range. You can write a personal message or record a video message to be displayed with the gift.

Digital delivery has advantages over physical gift cards. You have no shipping costs or logistical hassle. The setup takes 30 minutes instead of business days. Remote workers, part-timers, and employees at other locations all receive their gift at the exact same time, directly in their inbox. And you can see in real-time who has already redeemed their gift on the Cadeo dashboard.

The bol.com gift card via Cadeo is valid for 3 years after activation. Recipients redeem the code on bol.com or add the credit to their account. The credit can be combined with other payment methods.

Bol.com gift card as a Christmas hamper or year-end gift

The bol.com gift card via Cadeo is a popular alternative to the traditional Christmas hamper. With a redemption rate of 95%, you can be sure your gift will be appreciated, unlike physical Christmas hampers, some of which end up unused in the cupboard.

You can set up the campaign as early as September or October and send it on a date of your choice. Cadeo arranges everything: the invitation emails in your corporate identity, the gift page, and the tracking. Ordering later in the season? No problem, last-minute campaigns can be put live within a day.

More and more companies are choosing a digital gift card as a Christmas gift. The advantages: no logistics (no boxes, no vans, no home delivery to coordinate), every employee chooses something that suits them, and the costs fall under the WKR (Work-related costs scheme). At Cadeo, the recipient does not only choose from the bol.com range, but from 1,200+ gift options. Anyone who would prefer a Rituals package, HEMA voucher, or donation to charity can swap.

Popular amounts for Christmas hampers via Cadeo are €25, €50, and €75 per employee. There are no minimum order quantities, no platform fees, and no startup or onboarding costs.

The option to exchange for another gift in the same price range is standard with all Cadeo gifts, in accordance with our terms and conditions.

Why order the bol.com gift card through Cadeo?

At Cadeo, you don't just order a bol.com gift card. You give your recipients the freedom of choice from more than 1,200 gifts in the same price range, with a redemption rate of 95%. If a recipient prefers something other than bol.com, they can easily switch to another gift card, a physical gift, or a donation to a good cause.

What makes Cadeo different from other providers: you deliver the gift in your own corporate identity, you can add a personal video message, and you can see who has redeemed it in a live dashboard. Setup takes 30 minutes and there are no platform fees.

Cadeo is used by more than 200 companies in the Netherlands, from SMEs to enterprises. The platform is designed for HR managers, office managers, and facilities staff who want to give corporate gifts without the logistical hassle. Whether you order 1 gift card or 10,000, the process is the same: choose an amount, upload your recipients, and Cadeo takes care of the rest.