Book & Magazine Gift Card

Order Boek & Bladkado corporately for your team

Through Cadeo, you can order Boek & Bladkado gift cards corporately starting from €10 per piece, 100% digitally. Order 1 or 1,000+ cards at once for your employees, interns, or relations. The recipients receive their gift card directly by email.

The ordering process works like this: you choose an amount (from €10 to €150), select the number of recipients, and optionally upload a list of email addresses. Cadeo sends the gift cards by email, with a personalized invitation in your own corporate identity.

Why do companies choose Cadeo instead of buying a Boek & Bladkado directly? Firstly: your recipients don't just get a Boek & Bladkado, but freedom of choice from 1,200+ gifts in the same price range. If someone would rather have a bol.com or HEMA card, they can. Secondly: you can track in a live dashboard who has already redeemed theirs. And thirdly: the entire setup takes 30 minutes, with no onboarding costs.

Boek & Bladkado offers access to more than 100,000 titles: from bestsellers and literary novels to children's books, cookbooks, and audiobooks. With the gift card, recipients can also choose from e-books and magazine subscriptions. The card can be spent at boekenbladkado.nl, making it a versatile and personal corporate gift.

Does the Boek & Bladkado gift card fall under the WKR?

Yes, the Boek & Bladkado gift card falls under the work-related expenses scheme (WKR). In 2026, the tax-free budget is 2% on the first €400,000 of the fiscal payroll and 1.18% on anything above that. You can designate gift cards for employees as final tax salary within this tax-free budget.

A calculation example: with a fiscal payroll of €500,000, you have €400,000 x 2% + €100,000 x 1.18% = €9,180 of tax-free budget. If you give 50 employees a €25 Boek & Bladkado card each via Cadeo, this costs €1,250 and falls well within your tax-free budget. No additional VAT is due on gift cards.

Important: the Dutch Tax and Customs Administration considers gift cards as benefits in kind. You must therefore allocate them to the tax-free budget of the WKR. If your tax-free budget is exhausted, you pay an 80% final tax levy on the excess. Cadeo invoices under the company name, allowing you to properly account for the costs in your administration.

For questions about the tax treatment of gift cards under the WKR, we recommend consulting your payroll administrator or accountant for your specific situation.

Send Book & Magazine Gift Cards digitally in your own corporate identity

With Cadeo, you send the Book & Magazine Gift Card 100% digitally by email, in your own corporate identity with your logo and brand colors. You can add a personal card or video message so every recipient feels valued.

Here's how it works: you upload your company logo and choose your colors. Cadeo builds a personalized gift page that the recipient receives by email. The Book & Magazine Gift Card is ready on that page, but the recipient also sees all other gifts in the same price range. You can write a personal message or record a video message to be displayed with the gift.

Digital delivery offers several advantages over physical gift cards. You have no shipping costs or logistical hassle. Setup takes 30 minutes instead of business days. Remote workers, part-timers, and employees at other locations all receive their gifts at the exact same time, directly in their inbox. Plus, you can see in real-time on the Cadeo dashboard who has already redeemed their gift.

The Book & Magazine Gift Card via Cadeo is valid for 3 years. Recipients can spend their credit on boekenbladkado.nl, where they can choose from over 100,000 books, e-books, audiobooks, and magazines. The credit can be spent in multiple transactions, so recipients are not forced to spend it all at once.

Book & Magazine Gift as a Christmas hamper or end-of-year gift

The Book & Magazine Gift (Boek & Bladkado) via Cadeo is a popular alternative to the traditional Christmas hamper. With a redemption rate of 95%, you can be sure your gift will be appreciated, unlike physical Christmas hampers, some of which end up unused in the cupboard.

You can set up the campaign as early as September or October and send it on a date of your choice. Cadeo takes care of everything: invitation emails in your corporate identity, the gift page, and tracking. Ordering later in the season? No problem, last-minute campaigns can be launched within a day.

More and more companies are choosing a book gift card as a Christmas gift. The benefits: no logistics (no boxes, no vans, no coordinating home delivery), every employee chooses something that suits them, and the costs fall under the WKR (work-related expenses scheme). With Cadeo, the recipient doesn't just choose from the book selection of Book & Magazine Gift, but from 1,200+ gift options. Those who prefer a bol.com card, Rituals set, or a donation to charity can easily swap.

Popular amounts for Christmas hampers via Cadeo are €25, €50, and €75 per employee. There are no minimum order quantities, no platform fees, and no start-up or onboarding costs.

Why order the Boek & Bladkado via Cadeo?

With Cadeo, you don't just order a Boek & Bladkado. You give your recipients the freedom to choose from more than 1,200 gifts in the same price range, with a redemption rate of 95%. If a recipient prefers something other than books, they can easily switch to a different gift card, a physical gift, or a donation to a charity.

What makes Cadeo different from buying a Boek & Bladkado directly or through other providers: you deliver the gift in your own corporate identity, you can add a personal video message, and you can see in a live dashboard who has redeemed their gift. The setup takes 30 minutes and there are no platform fees.

Cadeo is used by more than 200 companies in the Netherlands, from SMEs to enterprises. The platform is designed for HR managers, office managers, and facilities staff who want to give corporate gifts without the logistical hassle. Whether you order 1 gift card or 10,000, the process is the same: choose an amount, upload your recipients, and Cadeo takes care of the rest.